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OUR INSIGHTS

A Celebration of Craftsmanship and Modern Style

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19.12.2024

Hylink Group x Goldwind: Advancing Sustainable Development

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20.11.2024

Oktoberfest 2024: A Charming Celebration in Munich

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18.10.2024

Bayern Pavilion x Rockmacherin: Bavarian Slow Fashion Shines at Mid-Autumn Festival

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27.09.2024

Celebrating 30 Years of Hylink Group

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28.06.2024

QIYUN(启蕴) - Hylink Generative Tool of Branding Strategy

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31.05.2024

2023 Bayern Pavilion JD Worldwide

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26.10.2023

Mid-Autumn Festival

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29.09.2023

​Hylink Digital Solutions Group is the official sole PR agency of 19th Asian Games Hangzhou

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27.09.2023

IAA 2023 in Munich

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15.09.2023

Romance Economy during China’s Qixi festival

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12.08.2023

Consumer insights of the Cosmetic industry in China

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05.07.2023

618 Shopping Festival 2023

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22.06.2023

Apple VisionPro

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16.06.2023

luxury brands with digital presences surrounding 520 Valentine’s DAY

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13.06.2023

JD618 Shopping Festival Grand promotion

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24.05.2023

Hylink Digital Group won Tencent Annual Brand Contribution Award!

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24.05.2023

Hylink AI Marketing

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16.05.2023

HylinkDE x OMR 2023

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11.05.2023

Hylink AI Advertising Tool – HiGC, BrandAI, and G-Metaverse

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03.05.2023

Advancements in AI-based technology have become a trend this year

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25.04.2023

Sustainability in the fashion industry

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19.04.2023

What does Chinese luxury consumers’ consumption pattern look like today?

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13.04.2023

#VisitTemple – 2023 early spring China’s GenZ favorite spot?

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06.04.2023

#ChinaLiveShopping

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29.03.2023

What and how does the Chinese consumer’s consumption trigger look like in 2023?

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22.03.2023

6 Creative Directions Of Chinese Metaverse Marketing In 2022

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15.03.2023

DACH destination showing the impact on Chinese tourists

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02.03.2023

Hylink Digital Solutions x WeBank Collaboration

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16.02.2023

#metaverse piece, ‘YiFangYuZhou一方玉宙’ has been honoured with TOP100+ AWARDS by ARinChina.

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08.02.2023

Covid-19 heightens the sense of responsibility towards the natural world

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01.02.2023

Consumption triggers of the athletic shoes (the 2nd adoption of Hylink DCD consumption driver tracki

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18.01.2023

Hylink AIGC Virtual Video Production

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10.01.2023

Happy holidays from our HylinkDE family to you and yours!

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27.12.2022

Mengniu x Leo Messi: Harness the Power of Persistence

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22.12.2022

Mengniu x FIFA World Cup Qatar 2022™

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09.12.2022

Douyin _ Opportunities during Double11

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29.11.2022

New distribution partnership with ENZBORN in China

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22.11.2022

Double 11 Sales results

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17.11.2022

Hylink´s DCD consumption driver tracking

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10.11.2022

Outstanding result of Olympic Games by IOC

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24.10.2022

Golden Week consumption

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18.10.2022

Camping Generation during Golden Week Holidays in China

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05.10.2022

Award goes to HYLINK!

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28.09.2022

Global OEMs in China

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21.09.2022

Millennials and GenZ luxury consumers

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14.09.2022

CONSUMER INSIGHTS: ​Chinese Luxury Consumer Looking for ‘Insider Value’

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07.09.2022

Hylink is Super Marketing Partner for Alimama UD again

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31.08.2022

SHEconomy: Meet the long-term value creation! (Part 2)

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26.08.2022

Rise of SHEconomy

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18.08.2022

Global Economies Ranking by Gross Domestic Product

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10.08.2022

China Luxury market facts

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20.07.2022

m360 award for the LaMer campaign

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07.07.2022

China Feihe x Hylink Digital Solution, the first-ever digital collectible of the Chinese baby story!

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30.06.2022

Trends of the China's 618 mid-year mega online shopping festival

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23.06.2022

Hylink´s strategic partnership with Beijing Phoenix Digital Technology

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15.06.2022

Perfect Partner 2022 at Worldwide Partners

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13.06.2022

Hylink Digital Solutions invites Wenwen YU to go live on Douyin

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05.06.2022

Hylink Digital Solutions has been ranked as the Five-Star Digital Marketing Agency by Baidu!!

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25.05.2022

Digital collectibles - "The Jian-Jia troupe of Qin Emperor's warriors and horses"

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12.05.2022

Hylink Digital Solution has won the Six-Star Partner Award by Alimama

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06.05.2022

W&V Article for February edition

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26.04.2022

E-Commerce Trends 2022

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29.03.2022

Digital Collectibles by Hylink

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23.03.2022

E-Commerce has long changed the way how consumers purchase

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17.03.2022

Hylink Digital Solution cooperates with China Mobile

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01.03.2022

Hainan HDTF Duty Free

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01.02.2022

Countdown for 2022 Beijing Winter Olympics

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26.01.2022

Hainan duty-free celebrates first anniversary in Sanya

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12.01.2022

Hylink Digital Solutions wins an Effie Award 2021 as “Most Effective Agency Networks of the year”

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07.01.2022

Shanghai Data Exchange opens with Hylink as a Key Partner

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27.11.2021

Personal Information Protection Law

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24.11.2021

2021 Tmall Double 11 #countdown

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03.11.2021

Hylink wins Award for Creative Agency of the Year

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22.10.2021

Silver Economy in China

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15.10.2021

Tong Su, Founder and President of Hylink, received the Title of Top Ten Leaders

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15.09.2021

From Summer Olympics to Winter Olympics, Beijing Welcomes You in 2022

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17.08.2021

Hainan Laox Supply Chain Management Co., Ltd. officially established

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10.08.2021

Hylink Signs Up as Alimama’s Super Marketing Partner

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03.08.2021

Hylink wins two China content marketing awards

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20.07.2021

Hylink goes into Winter Olympics

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05.07.2021

There is always a good reason for Real Time Marketing!

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13.06.2021

New guidelines for the cosmetic industry from May 2021

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17.05.2021

Hylink DE CEO Wenjing Wang writes another column for Absatzwirtschaft about our Insights of the Gene

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26.04.2021

Hylink communicates for the Olympic Wintergames and Paralympics

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21.04.2021

Hylink won as the international PR agency for Beijing 2022 Winter Olympics and Paralympics’ Games

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01.04.2021

Hylink DE Managing Director Wenjing WANG is new columnist at Absatzwirtschaft

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17.03.2021

Hylink DE CEO Wenjing Wang writes a guestarticle for the COSSMA magazine und COSSMA Digital about ou

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11.03.2021

Hylink signs international PR business for Beijing 2022 Winter Olympic and Paralympic Games

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22.02.2021

Hylink and Hainan Tourism Investment Duty-Free Co partner for travel retail

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15.02.2021

How the Generation Z helps China out of the crisis

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01.02.2021

Hylink ranked number one digital agency in China for the 13th year

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01.02.2021

Hylink Germany recommends 7 steps to marketing success in China

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19.01.2021

Hylink and Neue Zürcher Zeitung: Chinas Generation Z loves international Luxury brands

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13.01.2021

2020 Review: Chinas Top Trends all marketers need to know about

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11.01.2021

Hylink partners with Hainan Tourism Investment Group to drive Duty-Free Partnerships

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07.01.2021

China’s Unstoppable 2020 Luxury Market

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06.01.2021

Hylink and TextilWirtschaft: Chinas Generation Z loves european Fashion Brands

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11.12.2020

Hylink and Fashion 2020: Insights in Chinas Generation Z

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11.12.2020

Hylinks creative post for stations in the Chinese solar calendar

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08.12.2020

Hylink strengthens its Munich office with Director Business Development

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26.11.2020

Hylink and Horizont: Action Days like Black Friday & Singles‘ Day are changing the Digital Marketing

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23.11.2020

How Chinese Museums Create Identity through Cultural Products

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10.11.2020

How Chinese Museums are Reaching Younger Audiences

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10.11.2020

With the Pandemic Behind It, China Prepares for a $40 Billion+ Singles Day

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29.10.2020

Hylink to Partner with Europe's Largest Sports Agency Mediapro to Jointly Develop the Global Sports

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22.10.2020

New Ways of Marketing Luxury in China

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22.10.2020

Meedia: China's Top Agency Hylink Starts in Germany

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15.10.2020

HYLINK WINS 27 MODERN ADVERTISING AWARDS

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15.10.2020

Paris Fashion Week to show 19 physical fashion shows

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14.10.2020

Hylink’s JinZhong Young Cinephile Day goes viral on Weibo

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29.09.2020

Hylink Ranked No. 8 on Adweek's 100 Fastest Growing Agencies List

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29.04.2020

Hylink wins 17 MAD awards in Beijing

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10.12.2019

Hylink takes 26th China International Advertising Festival

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31.10.2019

Hylink wins Digital Agency of the Year at 2019 ROI Festival

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18.10.2019

Hylink subsidiary Authrule Digital‘s Film shortlisted at Tokyo International Film Festival

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27.09.2019

Hylink wins Adweek's 100 Fastest Growing Agencies Award

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25.09.2019

Hylink Founder & CEO Su Tong gives keynote address at Salon du Luxe in Paris

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12.07.2019

Hylink is 25 Years Old

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02.07.2019

Hylink wins seven China Content Marketing Awards

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30.05.2019

Hylink x Emperor Qinshihuang's Mausoleum Site Museum

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21.05.2019

Opening a WeChat account with a foreign business license – Dispelling the myths

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09.04.2018

5 apps to consider beyond WeChat & Weibo

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09.02.2018
HYLINK THINKS

Which came first? Media or Creative?

Google Mapped the intersection of "Strategy and Creative".                 Couldn't find it.

Spot Plans are like Quantum Dots. They're always in a state of flux